Road signs known for cheekily named locations are being concreted into place in Britain to deter thieves, according to multiple reports.

Both outlets refer to coverage surrounding the same practice, noting it is aimed at stopping people from stealing street signs. The reporting also ties the issue to a survey that ranks the UK’s most cheekily named locations, with a Worcestershire street topping that list. The outlets do not present figures on how widespread the thefts are, but both frame the sign fix as a practical security response to vandalism or theft.

While the core facts align—concrete installation to discourage theft and the inclusion of Worcestershire’s street in a cheekily named locations ranking—coverage differs mainly in how it leads. One outlet emphasizes the “rudest road” signs and their installation, while the other places greater weight on the broader context of the survey ranking locations by name.