North Korea is showcasing its own-brand smartphone, the Jindallae, at the Pyongyang Spring International Trade Fair. Multiple outlets report that the country welcomes foreign visitors and firms for the event and presents a range of homegrown products, with the newest Jindallae model among the highlights. The phone is marketed by Pyongyang as a way for citizens to stay connected through a domestic network that is tightly controlled, according to reports describing how the service operates within North Korea.

Analysts cited across the coverage say North Korea’s manufacturing base is aging and their capacity to produce high-quality consumer electronics is questionable, especially given the country’s diplomatic isolation and international sanctions tied to its nuclear and weapons programs. Even so, North Korea continues to promote the device as a modern consumer product.

Photos referenced by at least one outlet show visitors browsing stalls at the fair. State media reportedly says more than 290 enterprises and companies from several countries participate, though outlets do not provide details on attendance numbers or participant identities beyond those countries. The Jindallae was first unveiled in 2017, and the latest model is displayed during this week’s trade event.