CAA hires Dasha Smith as its chief operating officer, according to multiple reports. Smith most recently works at the National Football League, where she serves as executive VP and chief administrative officer.
At the NFL, Smith is described as a senior deputy within Commissioner Roger Goodell’s organization and as a member of the commissioner’s Executive Operating Committee. Outlets report that she helps shape the league’s enterprise strategy and oversees a broad portfolio of responsibilities. She also is credited with experience in senior executive roles beyond football, including work connected to Sony Music and Time Inc.
The coverage is largely consistent in its description of the role and the transition: CAA adds Smith to its leadership team after her NFL tenure. The reports vary slightly in how they summarize her portfolio and background, but they all frame the move as a senior operations appointment grounded in NFL executive experience.
