Victoria Beckham is reported to be funding the development of her daughter Harper Beckham’s upcoming skincare brand, H7B Ltd, with multiple outlets saying she has invested more than $3 million (about £2.3 million) so far. The reporting characterizes the amount as money spent on development rather than revenue from sales.
WWD adds that trademark filings indicate the brand’s plans have been in motion since 2024, suggesting work has continued ahead of any commercial launch. Other coverage focuses on timing, stating the business is still about a year away from making its first sale. While the outlets largely agree on the scale of investment and the pre-launch stage, they differ in emphasis—some concentrate on the reported funding total, while others highlight the trademark activity and timeline since 2024.
