Meghan, Duchess of Sussex, is launching a Christmas hamper priced at £195 under her lifestyle brand, As Ever. Reporting across outlets says she promotes the festive collection through Instagram, framing the launch as a moment of gratitude and reflection.
The articles describe how Markle links the release to her personal background and an entrepreneurial mindset she says has been present since childhood. Outlets also note her emphasis on the brand’s growth, including her pride in how As Ever has developed over time.
While coverage is largely consistent on the product launch and the message conveyed online, they differ in emphasis: some focus more on the festive hamper and pricing, while others highlight the personal context of her Instagram post and her view of the company’s progress.
