BTS and Oreo are releasing a limited-edition cookie inspired by the Korean street snack hotteok to mark the group’s 13th anniversary. Multiple outlets report that the cookie features a hotteok-inspired brown sugar flavour and includes sweet cream filling. Forbes adds that the wafer design uses a purple tone and that the product includes 13 custom embossments connected to ARMY, BTS’s fan community. The collaboration is presented as a dedicated nod to the dessert’s classic flavour profile, with the hotteok theme reflected in both the taste and the packaging details mentioned by sources.
Mint reports that the collaboration launches globally on June 1 and will be sold across more than 80 countries. Global News similarly describes the hotteok flavour concept and frames the release as part of BTS’s anniversary activities. Across the sources, the partnership, flavour inspiration, limited-edition nature, and timing of the global launch are consistent.
