KFC says it is switching its U.S. restaurant beverage partnership from PepsiCo to Coca-Cola, a change that ends decades of using PepsiCo products in the country. Multiple outlets report the company is signing (or has signed) Coca-Cola as its new beverage provider.
The reports frame the move as commercially significant for both brands: for KFC, it updates its in-restaurant beverage lineup, while for PepsiCo it removes a long-standing account. Some sources describe the decision as a potential hit to PepsiCo’s efforts to improve sales in the U.S. market. Other coverage emphasizes that the switch is occurring for the first time in decades, underscoring how entrenched PepsiCo’s prior role has been. Overall, outlets agree on the direction of the change—KFC U.S. moving to Coca-Cola beverages—and broadly characterize it as a notable refresh of KFC’s supplier relationships.
