Steven Smith, co-founder of retail discount chain Poundland, bought a large 13-bedroom mansion in Romsley, Worcestershire in 2004 for £2.2 million, according to reports. The property has been the subject of extended attempts to sell, with earlier coverage describing difficulties in finding a buyer over several years. More recent reporting says the current owners are now also lowering the asking price again, suggesting they face similar challenges in attracting buyers at the current market value. While specific reasons for the reduced prices are not detailed across the accounts, the common theme is that the house, with its substantial size and premium price tag, continues to struggle to reach a sale. The articles frame the latest change as part of an ongoing effort to sell the home rather than a one-time price adjustment, indicating that the property’s listing and pricing strategy remains in flux as it seeks a buyer.