Taiwanese fans of K-pop boy band BTS say they are turning to Yue Lao, a Taoist god of love and marriage, to improve their chances of getting tickets for the group’s upcoming concerts in Kaohsiung. Fans describe the ticketing process as difficult and say social media and community practices have encouraged them to seek “divine matchmaking” as an alternative way to land seats. At Bangka Longshan Temple in Taipei, a group of mainly BTS fans reportedly laid out items such as snacks in purple packaging, BTS-related merchandise, concert seat maps, and wish lists on an altar table. The purple color is associated with the band. The trend is said to have begun on social media a couple of years ago, with believers viewing Yue Lao’s “red thread of fate” as a way to connect people who are meant to meet—here, fans and available seats. Some fans compare the ritual to matchmaking, and others say faith is central to the practice. One article also notes BTS last performed with all members in Taiwan in 2018, underscoring demand for the upcoming shows.