Zee Entertainment Enterprises Ltd (ZEEL) says its board has approved a capital-raising plan to collect at least Rs 2,300 crore (about $241 million) in one or more phases. In a stock exchange filing dated June 10, the company states the funds are intended to support strategic and business initiatives, including strengthening its balance sheet and backing expansion into new growth areas. ZEEL does not specify the fundraising route and says the board will further deliberate on available options.

The approval comes days after ZEEL secured exclusive media rights to broadcast FIFA events in India through 2034, covering 39 competitions and including the 2026 and 2030 World Cups. Financial terms of the FIFA deal were not disclosed.

ZEEL is also expanding beyond traditional television by building a dedicated sports broadcasting portfolio and investing in newer ventures such as its micro-drama platform Bullet and visual-effects studio PhantomFX. The announcements follow a difficult period for the company, after it reported a loss for the quarter ended March 2026, citing higher operating expenses and slower advertising spending amid geopolitical tensions in the Middle East.