Brittany Higgins returns to frontline politics after being appointed executive director of the progressive Vida Fund. Multiple outlets report that the role marks a shift from her previous work as a Liberal staffer to leading an organisation focused on tackling misogyny and broader political influence from the “new right.”
The Vida Fund is described as launching a direct campaign aimed at parties associated with the “new right,” including One Nation. Higgins’ appointment is framed by supporters as a response to a “rising tide” of misogyny, with the organisation seeking to mobilise public attention and political engagement around the issue.
Both sources present the appointment as Higgins’ next public-facing step and outline the campaign focus on countering One Nation and the wider “new right” political movement. The reporting does not detail specific policy proposals or campaign tactics beyond the intent to run a targeted campaign, but it characterises the move as part of a more direct effort to influence the political conversation.
