Shoe Carnival is changing its corporate name to Shoe Station Group, according to reporting from multiple outlets. The company also updates its stock ticker symbol to “SHOE.” The name change reflects a shift in how the retailer positions the business for future growth. Both sources describe the company’s plan to expand beyond its existing retail footprint by pursuing acquisitions of other footwear companies. Under the new structure, Shoe Station Group is expected to build a broader footwear portfolio through buying other operators in the sector, while continuing to operate its current stores. The outlets do not provide detailed timelines or specific acquisition targets in the cited summaries, but they indicate that the rebranding is tied to an expansion strategy centered on corporate-level acquisitions. The articles present the change primarily as a corporate branding and trading-symbol update, alongside stated plans for growth through mergers and acquisitions in the footwear retail market.