The controversy around the film “Peddi” continues after public backlash over the portrayal of Janhvi Kapoor’s character, Achiyyamma. Reports say the film performs well at the box office, but criticism has focused on concerns about objectification and hypersexualisation in how the character is presented. In response to the backlash, filmmaker Buchi Babu Sana issues an apology and says he will make changes to address the concerns raised by viewers. However, the film’s lyricist has questioned the apology. According to one account, the lyricist says he did not like Buchi Babu Sana apologising, even as Sana’s response is framed as a commitment to revise aspects of the depiction. The reactions highlight an ongoing disagreement about accountability and the steps required to respond to audience criticism. Across the coverage, the central points remain the same: the character portrayal draws criticism, a public apology follows, and members of the film’s creative team express differing views about the handling of the issue.