ABC and The Walt Disney Company launch a new on-air public outreach campaign in response to Federal Communications Commission (FCC) actions affecting “The View” and related broadcast licenses and practices. Multiple outlets report that the network is running paid promotional spots aimed at raising awareness of what ABC describes as the FCC’s scrutiny and “crackdown,” and encouraging viewers to contact the FCC or submit public comment. The campaign is being featured on “The View,” ABC’s local stations, and other ABC-owned or affiliated outlets. Reports also say the message focuses on an FCC review tied to whether “The View” qualifies as a bona fide news program, as well as the FCC’s request that ABC stations seek early renewal of their broadcast licenses. Fox News adds that the outreach extends to several Disney-owned affiliates. The Los Angeles Times and Hollywood Reporter state that the spots are running on “The View” and local ABC stations, with Hollywood Reporter describing the campaign’s debut date. Deadline notes the spots begin airing on Monday, framing the effort as ABC’s latest response to FCC actions.
ABC launches on-air campaign urging viewers to support “The View” amid FCC review
ABC and The Walt Disney Company launch a new on-air public outreach campaign in response to Federal Communications Commission (FCC) actions affecting “The View” and related broadcast licenses and prac...
- ABC launches an on-air public outreach campaign supporting “The View” and related ABC outlets.
- The campaign urges viewers to back ABC/the show amid FCC review and actions involving “The View.”
- Reports say the campaign includes spots running on “The View” and ABC local stations, and is tied to Disney-owned affiliates in some accounts.
- ABC says the FCC is scrutinizing whether “The View” is a bona fide news program.
- Some reporting also links the dispute to the FCC’s request for early broadcast license renewal for ABC stations.
ABC is asking for its viewers to support the network as it faces scrutiny from the Trump administration challenging whether its daytime table talk program "The View" is a bona fide news program. The network this week rolled out an on-air campaign promoting the show and blasting the Federal Communications Commission, (FCC) which it says...
11 hours agoThe spots aimed at raising awareness of the FCC's actions are running on "The View" and ABC's local stations.
12 hours agoABC launches on-air campaign urging viewers to support "The View" and eight Disney-owned affiliates in its battle with the FCC over equal time rules.
13 hours agoThe spots debuted today, asking ABC viewers to support 'The View' and its local stations amid an FCC review of its licenses.
15 hours agoABC is taking to the airwaves to warn viewers of the FCC’s crackdown on The View and the agency’s unusual demand that the network’s stations seek early renewal of their broadcast licenses. The spots, which will start airing on Monday, are the latest pushback from The Walt Disney Co. and the network, which says that […]
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