Employers around the world continue to express confidence in graduate management education, including MBA programs, even as concerns persist that artificial intelligence (AI) could reduce demand for business school graduates. The Graduate Management Admission Council (GMAC) report is based on its annual survey of global corporate recruiters and hiring managers. It draws responses from 621 recruiters and hiring managers in 39 countries, with just over half representing Global Fortune 500 companies.
Across industries, more than half of employers either agree or strongly agree that a graduate business degree is more important than ever as businesses adopt new technologies. GMAC also reports that all respondents show at least some level of confidence in graduate management education. Employers most commonly point to graduates’ ability to navigate complex global business environments as a reason for their confidence. The report also notes that while AI can generate content, analyze data, and automate routine tasks, human capabilities such as communication, adaptability, and emotional intelligence are seen as harder to replicate.
However, the survey flags a growing concern: professionalism. Employers report a statistically significant decline in whether today’s graduate management education graduates demonstrate the same level of professionalism—described as reliability, respectfulness, accountability, and professional appearance—as graduates in previous years.