Sony has launched its BRAVIA 9 II and BRAVIA 7 II 4K RGB LED TV lineups in India. The flagship BRAVIA 9 II is presented as a premium model with Sony’s “True RGB” technology, supported by “RGB Backlight Master Drive Pro,” which the company says is designed to improve colour accuracy, brightness and increase the colour volume to the “largest” level in Sony’s TV history. Both models are positioned for improved viewing and audio performance, with features that include Acoustic Multi-Audio+ for sound and Google TV with Gemini for smart functionality.

NDTV reports that the BRAVIA 9 II is offered in two display options and the BRAVIA 7 II in four screen sizes. Both models are described as running on Sony’s XR Processor and supporting a 120Hz refresh rate. Pricing starts at Rs. 3,59,900 for the BRAVIA 9 II and rises to Rs. 9,89,900, depending on the configuration and size. The two launches expand Sony’s higher-end BRAVIA portfolio with emphasis on RGB-led picture processing and flagship smart-TV capabilities.