Google is removing the paywall for Gemini’s personalized image generation in the United States. Multiple outlets report that the feature, previously restricted to paid tiers such as Plus, Pro, and Ultra when it launched in April, is now available at no cost for eligible users. The change applies to users in the U.S. aged 13 or older, according to coverage from The Next Web. Digital Trends and TechCrunch similarly describe the update as “free” or “now free,” framing it as broader access to Gemini’s most personal image generator.
The personalized image generation works by allowing Gemini to generate images informed by a user’s interests and data from connected Google apps. Sources indicate that this personalized capability is tied to the user’s Google data and connectivity, rather than being solely a generic image generator. While the articles focus on the U.S. expansion, they do not describe availability changes for users outside the country. Google’s update is described as an announced expansion effective for eligible free users in the United States.
