SAP SE is reorganizing its product and engineering leadership responsibilities, according to people familiar with the matter cited by Bloomberg. The changes are described as the company’s second top-level reorganization of the year and center on artificial intelligence competition. Under the reshuffle, oversight of AI-related product work is reassigned to top executives, specifically the CEO and COO, as reported by The Next Web. The move reallocates responsibilities across SAP’s product and engineering functions, effectively changing who is accountable for different parts of development and product strategy. Both outlets frame the redistribution as part of SAP’s efforts to keep pace with fast-moving AI developments and competitive pressure in enterprise software. SAP’s overall reorganization aims to adjust internal governance and execution, with the leadership responsibilities for product and engineering redistributed among senior roles. The reporting indicates the restructuring is taking place alongside broader efforts to align the company’s product organization with AI priorities, reflecting how management seeks to respond to market dynamics.