Netflix is using an AI-generated recreation of actor Gene Wilder’s voice for its new unscripted competition series inspired by Willy Wonka. Multiple outlets report that the late actor’s voice is being simulated for “Wonka’s The Golden Ticket,” which ties back to Wilder’s original portrayal of Willy Wonka in the 1971 film “Willy Wonka and the Chocolate Factory.” Variety and The Hollywood Reporter say Netflix has obtained permission for the voice use, citing the late actor’s estate, and reports that Netflix partnered with the AI audio firm ElevenLabs to produce the recreated audio. Despite that reported authorization, fans criticize the decision. The Independent reports that Wilder fans express anger and concern online about the AI simulation of Wilder’s voice, noting that Wilder died in 2016. TechRadar similarly describes the controversy as centered on the AI voice rather than the show concept itself. Overall, the reporting focuses on the tension between the use of AI to emulate a deceased performer—supported by estate permission according to some sources—and public backlash from audience members.