USA Today and the Pro Football Hall of Fame launch the “Great American Tailgate” challenge, inviting fans to vote for their NFL team’s signature tailgate food. The promotion runs through a bracket-style voting format, pitting tailgate dishes against each other as fans select winners in successive matchups. Fans who participate enter for a chance to win a $1,000 Hall of Fame gift card. Multiple team-focused promotional pages highlight how different fan bases can take part, including pages aimed at Jets fans, Cardinals fans, and general football audiences. The articles describe the prize as a $1,000 gift card and frame the activity as a way for supporters to share and compete around their favorite pregame foods. The information indicates the challenge is ongoing in bracket form and is designed to reward engagement through the fan voting process.