Spin Master and Supercell announce a multiyear global toy licensing agreement covering Supercell’s three major mobile game franchises: Clash of Clans, Clash Royale, and Brawl Stars. Under the deal, Spin Master will develop and distribute a new collection of toys and collector items inspired by the games’ characters and battle themes. The companies describe the collaboration as an effort to create a broad toy line tied to all three franchises, positioning the products for global distribution.
The announcement comes from Spin Master via PR Newswire, which says the company will create and sell toys and collectibles based on Supercell’s established game worlds. Variety similarly reports the pact as a major licensing deal, noting that Spin Master’s responsibilities include product creation and distribution, while Supercell’s franchises supply the intellectual property for the lineup.
No financial terms or specific product timelines are stated in the provided materials. The companies present the arrangement as their first global toy line uniting the three franchises under a single licensing partner.