Ripple signs a multi-year sponsorship agreement with the University of Kansas Jayhawks, bringing XRP branding onto the team’s jerseys, according to reporting from The Block and Decrypt. The sponsorship is part of a broader push by crypto-related companies to increase visibility through sports partnerships. In addition to the jersey patch, Ripple commits to support financial and technology education programs aimed at student-athletes, the sources say. Both outlets describe the deal as another example of a crypto brand entering sports marketing, joining a group of companies using athletics sponsorships to reach fans and communities. The reporting focuses on the sponsorship terms and the planned educational component, rather than detailing league regulations or financial figures. The information indicates the XRP logo patch will be incorporated as part of the Jayhawks’ game-wear branding for the duration of the agreement.