McDonald’s is introducing BT21 character-themed items for U.S. Happy Meals beginning July 14, bringing the K-pop-related character franchise into the Happy Meal lineup for the first time in the United States. The BT21 characters were created by BTS members in partnership with LINE FRIENDS. Reports say the promotion includes collectible toys featuring BT21 characters, with eight different designs in the set. Coverage highlights that this is part of McDonald’s broader history of partnering with content from the BTS universe. One outlet notes that the July launch is the third McDonald’s collaboration tied to BTS-related IP, following the blockbuster “BTS Meal” in 2021. The toys are described as already drawing attention ahead of the official start date. The promotion’s details, including the number of toys and the July 14 start, are consistent across the reports, while the outlets primarily differ in emphasis on how the toys are being received by customers.
McDonald’s brings BT21 Happy Meal toys to U.S. starting July 14
McDonald’s is introducing BT21 character-themed items for U.S. Happy Meals beginning July 14, bringing the K-pop-related character franchise into the Happy Meal lineup for the first time in the United...
- McDonald’s launches BT21-themed Happy Meal toys in the U.S. starting July 14.
- BT21 characters are created by BTS members in partnership with LINE FRIENDS.
- The promotion features eight collectible toy designs.
- U.S. BT21 Happy Meals are presented as the franchise’s first appearance in the country’s Happy Meal lineup.
- The move follows earlier McDonald’s BTS-universe collaborations, including the 2021 “BTS Meal.”
The launch marks the third time McDonald's has partnered with the BTS universe since the blockbuster 2021 BTS Meal.
4 hours agoThe K-pop character franchise, created by BTS members in partnership with LINE FRIENDS, is coming to U.S. Happy Meals for the first time
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