At least 28 people die in a fire at a shoe factory in eastern China, according to state media reports cited by multiple outlets. The blaze involves a large, multi-storey building and produces heavy flames and thick, black smoke visible on video footage released or circulated online. Firefighters and rescue personnel respond to the incident, with reports saying scores of crews are deployed and using hoses to douse both the exterior facade and the interior of the factory.

Some coverage describes the scale of the response, including nearly 200 firefighters working to extinguish the fire and continuing efforts to control the blaze. Al Jazeera reports that authorities in Beijing call for an “all-out” effort, including extinguishing the fire, searching for survivors, and treating injured people. Other reports focus on how the fire spreads rapidly, with flammable materials used in footwear production potentially contributing to the intensity of the fire.

The accounts agree on the location, the type of facility, the reported death toll of at least 28, and the ongoing emergency response, while details such as the cause and number of injured are not consistently specified across the sources.