Multiple sources report that TikTok content creators are sharing guidance about using the Hidden Disabilities Sunflower scheme when traveling, including at airports. The scheme is described as a discreet signal for people with “non-visible” disabilities or conditions, such as ADHD and dyslexia, who may need extra support while in public settings. According to the reporting, the Sunflower scheme uses the sunflower symbol to indicate that the wearer may benefit from assistance, such as help navigating busy areas.

The outlets also describe the type of claims made in the videos, including information about entering designated spaces and avoiding or reducing delays at airports. While the coverage is framed around the experience of travelers who have conditions that are not readily apparent to others, the articles characterize the scheme as a way to communicate needs in a more subtle manner than verbal explanations. The reports emphasize that the Sunflower scheme is intended to help people who may require additional support in places like airports, where queues and fast-moving environments can be challenging.