Apple TV is set to take part in San Diego Comic-Con International in 2026 with a major in-person presence, including its first appearance in Hall H. Multiple outlets report that Apple will host a two-hour Hall H panel on Saturday, July 25 at 2 p.m., with programming that includes a mix of screenings, panel segments, and experiences tied to its TV lineup.
The announced lineup features “Widow’s Bay,” a horror-comedy series, alongside other Apple TV projects including “Matchbox” and “Mayday,” as cited in the reporting. Apple will also share a first-look preview for the second season of “Dark Matter” at the event.
In addition to the Hall H programming, Apple TV plans a “Silo” multi-sensory installation for Comic-Con attendees, designed to provide an immersive experience related to the series’ underground setting. Comic-Con runs in San Diego from July 23 through July 26, and Apple’s plans cover both auditorium programming and on-site experiential elements.