Irish cancer patients pay between €30,000 and €50,000 for unauthorised advanced therapy medicinal products that are advertised through social media, a court hears. According to reporting across multiple outlets, the medicines watchdog becomes aware of an unlawful website and related online promotions for treatments being provided through a healthcare firm, Innovita Life Ltd.
The cases focus on directors of the company, who enter guilty pleas after being prosecuted for unlawfully providing advanced therapy medicinal products. The court hears that a number of Irish patients purchase the treatments from arrangements linked to Lithuania, with payments reaching up to €50,000. The watchdog’s investigation centers on the illegal supply of medicinal products that are not authorised.
Following the guilty pleas, court outcomes reported by outlets include orders requiring the directors to pay €5,000 each. The reports describe how the online advertising—through platforms such as Facebook and Instagram—leads patients to purchase the unauthorised treatments.
