Hasbro and Nintendo announce a new licensing partnership to produce toys based on The Legend of Zelda franchise. The collaboration is described as multi-year and is set to begin in 2027. Both outlets report that the products are planned for public reveal before they reach the market, with an official showcase scheduled for San Diego Comic-Con next week. Nintendo Life adds that three 6-inch scale figures are expected to be displayed at the event, which runs July 23–26, 2026. My Nintendo News and Nintendo Life both frame the announcement as a new Hasbro-Nintendo manufacturing and production effort for Zelda-themed toys. The available information across sources focuses on the timing: an event-based reveal at San Diego Comic-Con in late July 2026, followed by toy sales beginning in 2027. No specific details are provided in the shared excerpts about which characters or toy types will be included beyond the mention of 6-inch figures, nor are any pricing or distribution plans included.