MVRDV has been selected as the winner of Shift’s international design competition for Rotterdam’s planned “Shift Embassy” in the Waterkant district. Multiple outlets report that the project, titled “Rotterdam Rocks!”, is conceived as a hybrid of architecture and landscape. The proposal features a series of rounded, rock-like forms rising into what is described as a vertical landscape of planted terraces, linked by public routes and immersive spaces meant to make environmental and societal challenges more tangible for visitors.

The embassy is planned as a publicly accessible cultural destination intended to support Shift’s mission. Reported program elements include exhibition spaces, hospitality functions (including a hotel), education uses, public amenities, and ecological infrastructure. One source places the planned investment at about €240 million.

The competition outcome is reported as part of Rotterdam’s broader Waterkant development on the south bank of the Maas, which is planned to include thousands of homes along with schools, workplaces, cultural venues, and public spaces. Dezeen also notes that MVRDV’s selection comes from a shortlist that included other international design teams.