Meta introduces a new standalone app, called Seller, designed for people who sell regularly on Facebook Marketplace. Multiple outlets report that the app gives sellers dedicated tools to manage their Marketplace activity in one place, rather than relying solely on Facebook’s existing Marketplace interface. The features described across coverage include assistance with listing creation and management, communication with buyers, and tracking sales performance.
The Next Web and Inc. Magazine add that the app includes AI-powered tools intended to speed up and simplify the process of creating listings. Engadget and Mashable characterize the launch as a move to “professionalize” Marketplace by providing business-like functionality to sellers.
Availability details in the reporting indicate the app is offered for free and is available on the App Store for users in the United States who are 18 years old or older. Some coverage also notes that the app syncs with Facebook Marketplace activity so sellers can work across listings and sales data through the standalone app.
