Disney is considering a free streaming option as it continues to treat streaming as a central part of its growth strategy, according to reports from two outlets. Both sources link the idea to newly named CEO Josh D’Amaro and his emphasis on building Disney’s streaming business, particularly the advertising side of streaming.
Variety reports that Disney is looking to launch free, ad-supported streaming television (FAST) channels. It says D’Amaro discussed this during Disney’s quarterly earnings call, framing FAST channels as a way to expand Disney’s streaming advertising industry.
The Washington Times similarly reports that Disney is weighing an unspecified free streaming product, which could be connected to Disney+, and presents it as part of D’Amaro’s broader strategy to lean more heavily into streaming.
Neither source specifies timing, costs, or the exact form the free offering would take, and they do not provide details on which channels or content would be included. The reports instead indicate that Disney is exploring free streaming as an additional growth lever alongside its existing streaming operations.
