NDTV reports that India Inc leaders send congratulatory messages as the news broadcaster unveils its new identity and branding changes. The outlet says the rebrand is welcomed by prominent business figures, who praise what they describe as NDTV’s long-standing journalistic credibility and distinctive voice.

According to NDTV, the network unveils the new identity on Independence Day, including a new logo and a change to one of its best-known brands. Specifically, the channel “NDTV 24x7” is presented as “NDTV,” marking a shift in how the network is branded. The two NDTV pieces emphasize the same core elements—business community greetings, the rebranding timing, and the “24x7” naming change—while focusing on different phrasing rather than different facts.

Across the provided sources, the reporting centers on the reactions to the rebrand and the presentation of updated branding rather than on any broader programming or editorial changes. No additional details beyond the identity launch and logo/brand update are included in the supplied text.