A Nashik sweet shop, Sagar Sweets, launches a “Golden Modak” ahead of Ganesh Chaturthi, drawing attention for its high price and distinctive presentation. The sweet is marketed as a premium version of the traditional modak and is priced at Rs 27,000 per kilogram, according to reports.
Both outlets say the launch has gone viral in Nashik and online, with the product highlighted at the shop’s location on Vidya Vikas Circle. NDTV also notes that the current price is more than double what the sweet shop charged for the golden modak in 2021, framing the development as a significant increase over the past few years. While both reports focus on the launch and its public reaction, they present limited additional detail on ingredients, exact composition, or whether any gold content is involved.
Overall, the coverage centers on the product unveiling, the event it is tied to, and the price, with attention on the contrast between the current cost and prior pricing.
