Bud Light launches a marketing promotion tied to NFL celebrations, opening an “Celly Jar” that is advertised as rewarding fans with $37,384. The promotion is linked to player Kyle Juszczyk and is framed around celebratory moments, including a “drinking” theme mentioned in coverage.
Both sources describe Bud Light as the NFL’s official beer sponsor and emphasize the company’s effort to capitalize on high-visibility league events through themed fan rewards. The reporting focuses on the unusual dollar amount and the novelty of the “Celly Jar” concept rather than providing additional details about eligibility, how fans can participate, or how the winnings are determined. The two outlets present the same core information: a Bud Light-branded jar promotion, a specific advertised payout tied to Juszczyk, and the broader promotional purpose connected to NFL celebrations.
