A Burger King employee is filmed wearing blackface at a drive-thru while serving customers on Halloween, sparking widespread online backlash and prompting the company and the franchisee to respond.

In the viral footage, the employee tells a customer, “I’m just Black today,” and defends the act by saying it is acceptable “as long as you have a good heart.” When asked about Black Lives Matter, the employee responds in a way that the customer interprets as denial or misunderstanding, and the exchange escalates. The incident is described as occurring in the United States and is associated with a Halloween shift.

Outlets report that Burger King has condemned the behaviour and that the franchisee is investigating and addressing it with the team, with commitments to ensure it does not happen again. Coverage varies on how much detail is provided about the customer’s reactions and the specific circumstances, and on whether the outlet mentions the reportedly location and the franchisee’s planned steps, though all accounts centre on the same video and the chain’s response.