A survey reported by the gut-health company ZOE says most people in Britain do not get enough dietary fibre. The Daily Mail reports that ZOE questioned about 2,000 people and identified what it describes as a “fibre gap,” indicating that typical diets lack sufficient amounts of the nutrient. The article highlights fibre’s potential role in supporting bowel health and lowering risk factors associated with conditions such as bowel cancer and cardiovascular disease, citing the health rationale behind ZOE’s findings. The reporting frames the results as an issue of population-wide diet patterns rather than a single study on individuals’ medical outcomes. While the Daily Mail emphasizes the health risks associated with low fibre consumption, the core shared information across the coverage is that the ZOE survey uses a questionnaire approach to estimate fibre intake and concludes that many Britons are not meeting recommended levels. The story centers on the gap between recommended and actual fibre consumption and the implications the company draws from established research on diet and health.