BMW moves up the timing of customer ordering for its newly revealed i3 sedan after receiving notably strong interest since its debut in March. BMW states that demand for the i3 exceeds the level of response it saw for the iX3, which BMW previously cited as a key reference point for customer uptake and sales momentum. Because of this higher interest, BMW opens the i3 order books earlier than originally planned, shifting the start date from the fall to an earlier window. Both outlets describe the decision as a direct response to customer feedback and the volume of initial inquiries. While the articles focus on the ordering timeline change and BMW’s comparison to the iX3, they do not provide detailed production capacity, pricing, or delivery schedules. The coverage centers on the company’s decision to accelerate the order process for the i3 as it confirms sustained demand following the model’s introduction.