Skin cancer experts warn that the Gen Z trend dubbed “tanmaxxing”—seeking darker tans as a beauty goal—can come with health risks. Multiple outlets report that dermatologists describe tanning behaviors as creating DNA damage in skin cells, which can contribute to long-term skin injury and increase the likelihood of skin cancer. Experts characterize the desire to intensify tanning not as a wellness improvement but as a sign that skin is being harmed.
While the articles focus on the potential dangers rather than specific practices in each case, the common message is that ultraviolet exposure—whether from sunlight or tanning devices—damages skin at the cellular level. The coverage emphasizes that even when a tan appears to be “earned” or controlled, it is still associated with biological harm. The experts’ warnings highlight the need for protective measures such as sun protection and medical guidance, especially for people pursuing tans for cosmetic reasons.