Norwegian Air Shuttle posts a new promotional offer after England’s quarter-final win, following an earlier wager tied to the match. According to reporting by Euronews and Yahoo Sports, the airline had agreed to change its branding if England lost, but it ends up missing that outcome when England advances. Instead of keeping its usual logo, Norwegian temporarily adopts the British Airways logo as part of the bet’s terms. The airline then highlights the moment with a flash sale on flights to destinations served by both Norwegian and England-themed branding connected to the promotion. Both sources describe the wager as a lighthearted marketing stunt that plays on the match result. After England’s victory, the airline treats the outcome as a trigger for the planned logo change and uses it to draw attention to lower fares through a limited-time sale. The reporting focuses on the branding switch and the subsequent promotional campaign, rather than any operational changes to airline services.